WellnessLand

As a leading luxury spa and fitness center in the region, WellnessLand is committed to fueling innovation, and strives to deliver outstanding customer experiences.

With this vision in mind, we partnered with the in-house team to explore how we could create a cross-channel campaign to tell their story. Following creative discovery sessions, we were able to create and deploy a campaign that created unprecedented buzz and increased user interaction by more than 20%. KPIs were exceeded and the project was an outstanding success.

Role

UX/UI Design

Re-branding

Art Direction

Social Media

PPC

SEO

“We've been working with Optimized Path for years, and this project was the most comprehensive one we've ever done. It covered so many elements: brand design, copy, online, print. The team was fantastic, approaching every challenge with energy, enthusiasm and creativity.”

Daniela Popovic, Director

Homepage

Additional Services

27 usability sessions

With more than 100 users

Within the first 30 days

+60% engagement

First month results